Leading search engine results is the biggest goal for every blogger or large website owner because it is simply the biggest reason for getting visitors and thus increasing profits, because we know for sure that
search engines , especially
Google , are the biggest source of traffic for sites, and therefore everyone’s goal is to top his keywords search engines .
In this context, we present to you today the
30 most important factors for the search engine rankings, which if you follow them correctly, I will guarantee you, God willing, that your site or blog will lead the search engines, especially since everyone is interested in backlinks only.
Table of Contents
What is seo? And how can the search engines be issued?
SEO is simply, my dear brother, how to prepare your site internally and externally so that it tops the large search engines such as Google and Bing through many keywords, in order to bring the largest possible number of targeted visitors to increase the sales of your site or your visitors. Here is my friend, this is a special video in which I explained all the SEO strategies step by step.
30 factors to top the search engine results
1 The age of the site
The age of the site is one of the factors that lead to
search engines , and it is not the most important of course. An old domain, of course, is better because it has gained the confidence of search engines, but it is not the most important.
2 The keyword at the beginning of the domain
If you buy a domain and the keyword you are targeting is at its beginning (it would be better if the keyword was the domain itself)Be sure that this will help you to
lead your keyword in the search engines , as this is one of the most important factors of SEO, and my advice to you in this field is that if you search for this domain and find it reserved, you can only put a space between the words (-).
3 Domain reservation period
The duration of domain reservation is an important factor in leading search engines. A domain that is reserved for one year is not the same domain that is reserved for five years, as the second one will definitely provide good content and will be more serious than a domain that is reserved for a year only, as you can notice that most of it is spam unfortunately.
4 Domain archive and history
The history of the domain and its archive is very important in the factors leading to search engines because old domains that were previously punished by the Google search engine or that were considered spam or had harmful backlinks will of course be failed domains and you should never buy them because you simply contribute to Your site or blog fails before it is created.
5 domain quality
According to the largest experts in SEO and search engines, the quality of the domain is an important factor for exporting your keyword, meaning that most of them say that
.COM domains are much better than the rest, and
.NET domains come. And
.org is in second place.
6 The keyword in the title
Placing your target keyword in the <title> tag is an important factor in preparing your site for search engines, or the so-called internal SEO of the site or blog, and it greatly affects the ranking of
search engines .
7 The presence of the keyword in the title
The presence of the keyword in the title of the article is an important factor for the search engines to be ranked, especially that the target word is at the beginning of the title and its value decreases as it is far from the beginning. According to
MOZ , the titles that start with the keyword are much lower than those that are in the middle or the other.
8 Add the keyword in the description
Some believe that adding the keyword in the description is no longer very important, but according to my personal experience and according to large sites in the field of SEO such as
Traffic Travis , the description is still one of the important factors for the search engine ranking.
9 Adding the H1 keyword in the article
The search spiders, as soon as they enter your site and the article you are writing, after you search for the H1 tag, after first searching for the <title> tag, so it is very important that the keyword be in this tag,
10 Repeating the keyword in the article
When search spiders enter your article, they will know its quality through many factors, but the repetition of one word is evidence that this word is the most important on the page and through which it will know that it is the target word (beware of stuffing keywords, as it does the reverse work and will evaluate your article on it’s just spam)
11 Length of article content
The length of the content of the article has a great impact on the search spiders’ evaluation of the article as good and is an important factor in
the topping of the search results.
12 Explanation of the target keyword
Always try to remember that search spiders, and Google spiders in particular, are just algorithms that do not analyze as much as they take the information as it is, meaning that simply if you target orange, try to make your keyword
orange company , because if you leave it in the first way, search spiders will classify it on an article about orange And not an article about the telecom company, and thus archiving is done properly.
13 Hide the website owner’s information
Most of the statistics say that the Google search engine penalizes new sites, whose owners may have obtained previous violations in other sites, so I personally advise when buying a domain from Godaddy or others that you add information to hide your personal data from search engines so that you are not penalized for your other sites .
14 page load speed
It is the important factor, but the most important one now, to lead the search engines, as Google no longer accepts heavy sites and pages that do not open to the visitor until after a long period of time. Therefore, I advise you personally, if your article is full of images, to improve these images and reduce their size in order to reduce the size of the page load and Do not overload Java and CSS code that is useless.
15 Copied Content
As soon as the search spiders enter your article and find that the content is copied verbatim (here we are talking about verbatim copying that differs from rephrasing the idea), they will throw it in the last results, and this will not only harm that article, but the Google evaluation of your entire site.
16 Update content
Search engines know that the new information is much better than the old one because it is up-to-date. Therefore, if your article is at the top of the search results, update it constantly, because that is a sign and indication for search engines that the content is still new and benefits the visitor. Therefore, my brother, I advise you to always add new information to your articles accompanied by pictures and videos. Not just some words.
17 Keyword tags in H2 and H3 tags
It is not the most important factor, but placing the keyword in the H1 and H2 tags is clear evidence for search spiders that you are targeting that word and that it is important in your site or article, so do not neglect it when you write a new topic.
18 Using secondary keywords
Always try to use secondary or synonymous keywords for the word you are targeting so that the repetition of the same word is not just a filler that search spiders consider mere spam. For example, if the target word
is profit from the Internet , write it in different ways, such as ways to profit from the Internet and profit from the Internet in 2017 .
19 spelling errors and observing the correct expression
If your site is in English, Arabic, or any language, try to avoid spelling mistakes that harm your article a lot, meaning that you should never neglect the period, comma, and the rest of the signs that you need to build a correct and understandable article.
20 internal links to other articles
This factor is very important, and it is one of the most important conditions for the internal configuration of the site for search engines, as internal links to other articles contribute to keeping the visitor for a longer period of time on your site, and thus improving the bounce
rate on your site.21 Keyword in the article linkMany experts say that the keyword must be at the beginning of the article link, as this contributes to improving the internal SEO of the article and helps to lead the search results. For example, if the target keyword is
rank in google , write the article link as follows
site.com/rank-in-google
After the 2020 SEO updates, this step is no longer important, especially with the advent of the so-called brand.
21 Edit deleted links
Always make sure that your site or one of your leading articles for search engines does not have deleted links, because this is a direct sign that the content is no longer good or that it is outdated, or that the owner of the site no longer cares about it, so Google lowers its ranking.
22 links length
Long links are not favored by search spiders and damage pages greatly.
23 useful content
Useful content, according to my personal opinion, is the most important factor in
leading search engines , as the content is the main reason for the visitor to enter your page, and then he must find what he is looking for, and that the written words are not just written articles without any meaning to search spiders as some do, for reference. There are many factors that enable search engines to know that the content of your article is important and useful, the most important of which is the percentage of publication on social networking sites, meaning that a visitor entered your article and lost more than two minutes in it, then published the article via Facebook or Twitter, and then entered a new link in Your site is a great sign that the content has been liked.
Content is king
24 page contact us
Be sure to add a Contact Us page with your information, such as your email and your personal phone, on this page, as Google indicated, because it gives great value to sites that offer contact information more than others.
25 SSL certificates
Since 2016, Google has been explicitly announcing that it is giving more value to sites that operate on the HTTPS protocol, and even
placing them in advanced ranks in the search results .
26 Attach YouTube videos to the article
We all know that YouTube is one of Google’s products now, after it purchased it, and therefore your use of YouTube and adding videos from it alone is a big and important factor in giving a strong boost to your site in the search engines, except that it also contributes to
improving the visitor’s survival rate on your site .
27 Optimize your site for smartphones
Improve the appearance of your site on smart phones so that it is compatible with all phones, taking into account all screens of different sizes and that it does not differ from the web version.
28 EDU and GOV backlinks to your site
If your site or article has educational (
.EDU ) or governmental (
.GOV )
backlinks , then this is conclusive evidence that the content you provide is of high quality, and thus
search engines make you the first results .
29 High Authority Backlinks
If you get backlinks from large sites with high authority, this is undoubtedly evidence that your site provides distinctive content, and thus the search engines trust it (beware of buying
backlinks, if the search engines notice you, they will punish you forever).
30 Social Signals
The last factor to lead the search engines in our article today is the Social Signals that the article gets. Increasing tweeting the article, putting likes, and publishing on Facebook, especially adding +1 in Google Plus, will contribute greatly to raising the results of your article in the engines and will give it a strong impetus to be able to lead. in a short period.These are the most prominent factors that I personally see as the most important in leading search engines, but they are not the only ones. There are many internal and external factors that affect your site to improve it and make it easier to be discovered by search spiders.